Google Analytics Dashboard

Hier eine kleine Peek Preview auf das Executive Google Analytics Dashboard. Ziel: Die Daten z.B. in einem Intranet zugänglich machen. Dadurch sehen die Mitarbeiter auch gleich, wie es denn um die Seite eigentlich steht.

Mal schauen, was ich damit weiter machen werde. Noch ein kurzer technischer Einschub: Zend Framework und Twitter Bootstrap. Keine Datenbank notwendig.

Würde mich über Feedback freuen. Demo kommt bald.

Google Analytics Dashboard – Einfache Übersicht der Pageviews und der Top Ten Seiten

Basierend auf dem Twitter Bootstrap passt sich das Dashboard der Browser Breite an. Theoretisch also auch auf dem iPhone schön ersichtlich … vielleicht ein bisschen schmal ;)

Die Navigation wird aus einem csv File gerendert. Dort liegen auch die Zugangsdaten sowie die Gruppierung drin.

Mittels Comparer lassen sich verschiedene Seiten gegeneinander vergleichen. Die Daten werden dann einfach übereinander gelegt.

Und so sieht der Comparer dann aus. Das Jahr, sowie der vergangene Monat gegeneinander verglichen. Es können beliebig viele gegeneinander verglichen werden.

2 Short comings of Google+

I really like Google+. I like it much better than Facebook. There are though two features that I really miss and I’m sure I’m not the only one:

Short coming 1: Exclude streams

I have a bunch of circles: Friends, Family, Followers and there’s also the public one. So here’s the usecase. I post an interesting blog post about project management. I set visibility to public. This post will also appear in my Family circle. I’m 100% sure my dad and grandma don’t care about that (they actually get annoyed by it). So I would like a feature that allows to specifically exclude circles, but still have the post be public.

Short coming 2: Modify the default stream

When I open Google+ in the morning the stream is filled with crap. I could block all those people, but then again I’m not seeing anything from them. I would actually like to sift through the extended stream when I have more time. That said. It would be really helpful if the mainstream could be customized, so that it shows only the posts from the circles I want. That way I can ensure that I actually don’t miss important information.

A Short Introduction Video to Google+

Google had a pretty amazing stuff. I can understand that it is a little bit confusing. I found this really cool video explaining what it does and why it’s better than facebook.

 

Just found this interesting graph today on the web. That’s just really insane!

Google+ Trends

 

I’m wondering how the whole Google Suite could be used as a Project management tool. I would imagine it being really powerful. I might even try this out.

The Future of Google+

Google+ allows Google to further improve it’s mission to organize content and make it accessible and useful, as it can rely on the people doing that work.

Facebook is all about connecting people. Google+ goes further. It connects people and content.

Let’s have a quick look at those two giants. Zuckerberg developped Facebook to stay in touch with friends. Probably it was all about finding a date and staying in touch.

“Facebook’s mission is to give people the power to share and make the world more open and connected.”

Google on the other hand was founded by Page and Brin. They just wanted to improve search results provided by search engines.

Google’s mission is to organize the world‘s information and make it universally accessible and useful.”

What Google+ could do to search results

Google has a very waste ecosystem of applications: Gmail, Google Reader, Google Docs, Picasa, Maps, News and a bunch more plus their latest baby Google+. Google is all about organizing content and making it accessible. Looking at all those applications it could be scary to see how much Google knows about you. Using all that data allows Google to create a nice data profile.

Google+ will take Google a step further, by allowing Google to connect those data profiles. With Google+ the user actually orders the information. The user does Google’s work, by sharing content, by commenting on content and by liking content. Obviously an article/website that is much liked and shared seems to be more relevant -> this will influence search results. Google could even analyze how content is being shared in circles to affect search results. Example: A circle called “friends”. Most likely I have some common interests with the people of that circle. Let’s use that information to display search results, by using content friend B and C has liked.

The next Google search interface might be looking like this

Google and google+ combined

SEO will be hard to control

A couple years ago SEO it was all about keywords. Keyword density and the kinds of keyword you chose. This will soon be over. Search results will be highly customized. There won’t be a single user having the same results as they are all based on their social profile and their activities in Google+ and friends activities. It will all be about “how much has the article been shared”.

So, these were just some inputs. I’m not a fortune teller, but these are things how they could become. We will see very soon.

Google+ – Google's Attack on Facebook

Facebook has become THE social network. There’s even a movie telling it’s story. This does not stop Google from attacking Facebook. They actually already made an attempt a couple years ago with Orkut. At least here in Switzerland this was a total failur. I can’t think of anybody who was actually using it. Just two or three days ago Google launched the private beta “Google+“. Google’s Social Network. Basicially it’s Facebook but nicer and with a better concept for privacy. Plus you can actually export your Data!!!! This is really amazing. So I just exported all of my images from Picasa Web as zip file!

Some Google+ impressions

What people say about Google+

Google+ some opionion and first impressions

My first Google+ impression

Beatiful. There are some really nice UI features. What you know from Facebook as lists are Circles in Google+. Adding people to Circles happens via drag an drop. Looking into circles is really cool too. Google+ looks very refreshing. Google+ looks very clean. In the past couple of months I started to worry about what I share with people on Facebook. Mostly it was just either friends/not friends. Yes they were lists, but somehow I never got around figuring out how they actually work. In Google+ circles very central. You actually have to use them. Very cool. When posting something you can choose between your circles or/and posting to the public just like Twitter. Awesome!

Google+ circle concept explained

How to join?

It’s only by invitation. You can leave your e-mail address with Google and then they might invite you. I would like to give away some but Google has disabled the functionality :( I’m sorry. I was one of the lucky one who could actually get one from a friend, but I can’t give any… this will though change ;) Be patient and bare with Facebook.

Facelift for Google Analytics – Statistic tool

Google Analytics got a facelift. I love it. At the first glance it looks basically the same, but have a closer look. I think it is

  • Better and clearer structured. Even as a Google Analytics casual user you find the functions
  • Smoother to use

I haven’t really used Google Analytics a lot. I think it was just too powerful and I wouldn’t even know where to start looking, but the new version makes it a lot easier to start.

Here some screenshots:

You can have a look at the new Google Analytics. You have to just switch on the top of the page “new version”. What do you think about the new Google Analytics version?

No financial crises @ Facebook

Portugal, Belgium and some other European countries could use some of that money too. According to CNBC Facebook is worth $ 50 billion. About half a year ago it was “only” $ 34 billion. I’m not much into finances, but it’s impressiv to actually see that one third of the shares are in the hands of Facebook staff, having about 1700 employees this would make everybody a multi-millonaire. Not too bad. If you think about it, that $ 50 billion has no material countervalue (I’m sure they have a ton of servers, some office space and some desks), but that’s not going to add up to $ 50 billion.

Is this our big dot-com bubble, with Facebook, Twitter and tons of other social network services. Maybe we should call it social-com bubble, and how big is it going to get? Living just of adds is kind of too easy, plus google for example has a lot of other services.

I saw this graphic at thenextweb.com, and though it was pretty impressiv.

diagram - who owns facebook

Grafic from thenextweb.com

Working for Facebook would definitely be good for your bank account ;)